About Us

Welcome to Game Day Snugs — where comfort meets team spirit and staying warm never looked this good.

Born from a love of football, family, and all things cozy, Game Day Snugs was created for fans who believe that cheering from the couch should feel just as legendary as being in the stands. Our founder, Nicole Moore, launched the brand with one goal: make high-quality, customizable hooded blankets that bring the energy of game day into the comfort of home.

Each Snug is designed with the colors and pride of your favorite teams so you can show your spirit your way. Whether you’re bundled up for kickoff, halftime snacks, or post-game naps, every Snug delivers that perfect mix of warmth, style, and personal flair.

But this isn’t just about looks. Every Game Day Snug is made to order, sustainably produced, and crafted for serious comfort — thick, plush, and designed to last season after season. Add your name, your number, or a personal touch to make it yours, and you’ve got the ultimate fan essential for every game day.

So whether you’re repping your home team, supporting your favorite player, or just here for the snacks, Game Day Snugs has your back — literally. Because true fans know that comfort and loyalty go hand in hand.

Game Day Snugs — built for fans, made for comfort.